Shoppe Pioneer is a fashion and lifestyle boutique featuring indie designers, contemporary fashion and hand picked vintage. The shop was borrn from an obsession with fashion, an eye for classic style and design, and a love of the find.

Natalie Morello spent the first part of her career in NYC’s fashion industry marketing new and established designers and labels to an international audience. Her off-hours were spent rummaging through estate sales, thrift stores, and European flea markets where she fed her passion for one-of-a kind classics and treasures. Natalie’s lifelong dream was to bring her keen eye for emerging designers and classics to a shop of her own.

Shoppe Pioneer is the realization of that dream where you’ll find exclusive lines from up and coming designers coupled with values and unusual gifts in an intimate, fashion-forward environment.